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Local SEO Tactics and Digital Marketing Strategies

Apr 14, 2023

The Role of Industry Knowledge in Local SEO Success

Jesse and Sue explore the crucial question of whether industry-specific knowledge is a decisive factor for success when choosing an SEO provider. They dive into the importance of understanding the language, audience, and search intent of your target market. They also share their insights on the advantages and disadvantages of having experience in a niche when it comes to local SEO strategy. They provide valuable advice and tips for choosing an SEO provider, whether they have niche experience or not.

What You'll Learn

  • How a broad understanding of SEO best practices can be more important than industry-specific knowledge.
  • Why too much familiarity with a particular industry can sometimes lead to assumptions and biases in local SEO strategies.
  • When it's beneficial to work with an SEO provider who has niche experience in your industry, and when it's not a crucial factor for success.

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