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Local SEO Tactics and Digital Marketing Strategies

Nov 25, 2022

How to Approach SEO Marketing for a Business vs a Consumer

There are certain differences when it comes to marketing for B2B (Business-to-Business) vs B2C (Business-to-Consumer). Optimizing for B2B and B2C are both critical, but they target different types of audiences, so the tactics used in each case must be...

Nov 18, 2022

How to create engaging content for your website's viewers

In this episode of the Local SEO Tactics Podcast, Keith Evans dives into crafting effective above-the-fold content. Above the fold is an important term that refers to the initial visible portion of any web page. It’s critical for web designers and marketers...

Nov 11, 2022

How to Optimize Your Website's Copywriting for SEO

Writing content for SEO can help a website rank higher in search engine results pages, which can result in more traffic and more customers. However, writing content for SEO can be difficult, especially if you're not familiar with the process. In this episode of the...

Nov 4, 2022

Why Your Website's Domain Name Matters for SEO

Your website domain name is an important factor in website SEO that many business owners overlook. Making your website URL the same as your business name is probably the best SEO strategy, however, there may be situations where it makes more sense to use a different domain...